We are looking for a highly motivated and data-driven Lead Generation Specialist with proven experience in the IT sector to identify potential clients, build a strong sales pipeline, and drive business growth. The ideal candidate should be skilled in B2B and B2C lead generation, market research, and digital outreach strategies specifically for IT services and solutions.
✔️ Identify and research potential IT clients (startups, enterprises, and agencies) through online platforms, databases, and networking.
✔️ Generate high-quality leads via LinkedIn Sales Navigator, email campaigns, cold calling, and IT-focused digital marketing strategies.
✔️ Develop and execute targeted lead generation strategies tailored to IT products, SaaS, web & mobile development, cloud solutions, and digital transformation services.
✔️ Qualify leads by analyzing their IT requirements, budget, project scope, and decision-making authority.
✔️ Maintain and update a CRM system (HubSpot, Zoho, Salesforce, etc.) to track leads, follow-ups, and conversions.
✔️ Collaborate with the sales and marketing teams to optimize IT-specific outreach campaigns.
✔️ Stay updated with IT industry trends, competitor strategies, and emerging technologies to refine lead-generation approaches.
✔️ Provide data-driven reports on lead quality, conversion rates, and campaign effectiveness.
✔️ Minimum 2 years of experience in lead generation & sales within the IT sector.
✔️ Proven experience with LinkedIn Sales Navigator, B2B email outreach, and IT sales prospecting.
✔️ Strong communication and persuasive skills for technical client engagement.
✔️ Experience in cold calling, IT sales prospecting, and appointment setting.
✔️ Familiarity with IT service sales, software solutions, cloud computing, and ERP/CRM products.
✔️ Knowledge of SEO, PPC, and content marketing for inbound IT lead generation is a plus.
✔️ Ability to work independently and meet IT lead generation targets.
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